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With the high priority status mounting over viral campaigns and social media awareness everyone is throwing their name in to the hat for a piece of the pie. Star Trak CEO and super producer Pharrell Williams is taking time from his high profile collaborations to reach out to the kids with a new website aimed at teenagers. Having a major networking website just may be the next venture after starting a clothing line for rappers and hip hop entrepreneurs to experiment with. As you know Russell Simmons and 50 Cent both already have super sites that are high in demand.

Pharrell’s webiste will be called Kidult.com. It is a fully interactive website launched by Williams to speak to teenagers about topics ranging from the latest gadgets to celebrity news and political current events. The website was inspired by his teenage fans to report on politics, technology, health, fashion, science, business, environmental issues, sports, gaming and entertainment news geared just for them

“Kidult is a reliable news source that speaks directly to teenagers,” Pharell said in an interview with US Magazine. “It also gives them a chance to get involved and speak to other young people about issues they care about. Kidult is the site I wish I had when I was in high school.”

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