Jay’z streaming service TIDAL is making some major moves! The company has been negotiating with creators of two TV series recently, and will be launching them both in the near future.
The first show is entitled “No Small Talk” which follows rising comedians pursuing their dreams. The other show will be new episodes of the hit YouTube series ‘Money & Violence’ with new episodes scheduled to begin airing in January 2016.
Variety reports that this is the first step for Tidal to grow it’s brand.
Tidal already offers a selection of exclusive video content, including more than 70 music videos, short films and on-demand videos of past livestreams. That’s in addition to the core offering of some 36 million songs and 86,000 music vids.
Tim Riley, Tidal’s senior VP artist and label relations, said the strategy is a natural next step to enhance the service’s value to subscribers — and provide a platform for creators, talent and audiences underserved by existing outlets. “If someone is paying for Tidal, we want that to be the best experience they can have,” he said.