Now I know yall remember that whole coupon frenzy that had the lines of KFC looking like the lines of a club on Friday Night. Well not everyone was able to get their finger licking good samples which led straight to a lawsuit. According to the report consumers printed some 10.2 million for the free meal which included two pieces of chicken, two sides and a biscuit. The issue is that only 4.5 million were actually able to be redeemed.
The U.S. District Court has ruled that KFC must face a lawsuit accusing the company of failing to honor coupons for free “Kentucky Grilled Chicken” meals that were heavily promoted on the Oprah Winfrey Show. The meal was introduced in 2009 as a healthy alternative for consumers.
U.S. District Judge James F. Holderman in Chicago rejected a request by KFC and its Louisville, Kentucky-based parent, Yum! Brands Inc., to dismiss four lawsuits filed last year accusing them of breach of contract, common law fraud, and violations of the consumer protection laws in Illinois, Michigan, and California. The plaintiffs, Judge Holderman ruled, “state a plausible claim for common law fraud.”
KFC, the suit charges, “began almost immediately to refuse to honor the coupons,” and “stopped the promotion altogether on May 7, 2009 – two days after it was announced,” advising customers to apply for an online rain check instead. Before canceling the promotion, the suit alleges KFC restaurants limited free meals to the first 100 coupons per day, with many outlets continuing to sell them after refusing to honor any more coupons.